Few industries have been more severely affected by the COVID-19 pandemic than tourism. Because the geographically small nation-state lacks a domestic market, Singapore Airlines (SIA)confronted a scenario that was more challenging than other airlines. The worst effects were avoided and the airline was able to quickly adapt thanks to a strong push toward digitalization in the years prior to the epidemic. SIA, which has consistently ranked among the world’s best airlines, realised that enhancing the passenger experience would be essential to winning back their trust. Solutions include contactless consumer alternatives, digital health check and immunisation requirements, and non-health-related digital upgrades like letting tourists operate entertainment screens from their smartphones. As a result of SIA’s efforts to digitise, the airline has already saved 500,000 employee hours.
The “King of the World’s Best Awards is : Singapore Airlines is consistent winner in T+L’s yearly rankings who consistently wows passengers with excellent service, particularly in premium seats. Singapore Airlines has won the award an incredible 26 times.
The national carrier, Singapore Airlines, has its hub at Changi Airport in Singapore. It is noteworthy for making the Singapore Girl the focal point of its corporate logo. Skytrax has awarded it the world’s greatest airline four times, while Travel & Leisure has continuously ranked it first for more than 20 years. The airline’s tagline is “A Great Way To Fly.”
More than 20 subsidiaries make up the Singapore Airlines Group. The world’s largest passenger aircraft, the Airbus A380, the Boeing 787-10, and the ultra-long-range variant of the Airbus A350-900 all had Singapore Airlines as their debut customer. Singapore Airlines has been a 5-star airline by Skytrax for the past 20 years.
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7 Reasons to Fly with Singapore Airlines
#1.Digital first
The long-standing objectives of SIA to retain excellence in products and customer service, optimise operations, and increase employee efficiency are strategically enabled by digitalization. The objectives are to foster a digital mindset, promote innovation, and promote teamwork. True digital transformation requires the cooperation of these factors. Diverse technologies are being investigated and used by the SIA group as a whole to change how they operate, how they provide for their clients, and ultimately to improve the quality of their travel experience. They think it’s crucial to not just experiment with new technologies but also to use them effectively to enhance customer service, streamline business processes, and give their staff access to new forms of employment. To that purpose, SIA has made considerable investments in jointly developed digital solutions with cabin attendants. The experience of working has been completely revolutionised by this set of solutions. It has also drawn interest. The Singapore Airlines Cabin Crew Digital Ecosystem was recognised as a leader across all industries in the Enterprise category of Singapore’s 2021 Techblazer Awards.
#2. Service
The airline with the most awards in the world offers exceptional service. Singapore Airlines is renowned for providing exceptional customer service, both on the ground and in the air. The airline’s superior on-board service is a reflection of its rich history and culture.
#3. Airport
The award-winning Changi Airport offers a seamless and stress-free transfer process. There are many places to shop and eat inside, as well as free wi-fi. The world’s first airport butterfly garden (home to over 1,000 butterflies), a swimming pool with a jacuzzi, a movie theatre, and spectacular art pieces are some of the other highlights. Every Singapore Airlines traveller also receives a discount on Stopover Holidays and a S$20 (£11.50) Changi coupon.
#4. Aircraft
The fleet of Singapore Airlines provides the utmost in contemporary comfort in the air, with four classes on modern aircraft (averaging only seven years old). Whether you travel in Economy, Premium Economy, Business, or First Class, you can count on first-rate seats, refreshments, and entertainment.
#5. Network
Singapore Airlines is the airline that travels to Australia the most frequently on a weekly basis. Singapore is connected to eight Australian cities via its wide network, including Darwin, Adelaide, Brisbane, Cairns, Melbourne, Perth, Sydney, and Canberra.
#6. Partnerships
An extensive network is available throughout Australia thanks to Singapore Airlines’ partnership with Virgin Australia. With stops in Adelaide, Alice Springs, Darwin, and Uluru, its alliance offers travellers several possibilities to visit South Australia and the Northern Territory.
#7.Loyalty program
Singapore Airlines’ KrisFlyer frequent flyer programme allows you to earn and spend miles on Virgin Atlantic, Virgin Australia, Virgin Australia, and all Star Alliance airlines. Virgin Australia Lounges are among the more than 1,000 Star Alliance lounges that are accessible to Elite Gold members globally.